This book tackles one of Africa’s most pressing questions: how to translate the promise of continental integration into measurable economic outcomes. Using the TRADE-DSM (Decision Support Model) alongside product space methodology, the book…
Resources for export promotion are scarce, and incorrect market selection can be costly. In the literature, the gravity model, International Trade Center’s Export Potential Map, and decision support model all estimate export potential values.…
For many years, the European Union has been an important market for agricultural products from Africa. However, African agricultural exporters have often found the European market difficult to access because of a raft of NTMs that add to exporters’…